The Virtuous Cycle
As momentum continued to build, I started to notice a pattern. More visitors seemed to lead to even more vistors. Largely because many of the visitors were bloggers, the more people who learned about the blog increased the chances that those vistors would tell others about my blog, whether via an entry on their blog, or by some other means.
To me, this seemed like a virtuous cycle of ever-increasing web traffic. Traffic was breeding traffic. If I could keep this virtuous cycle going, my traffic would grow at a continually accelerating pace.
The search engine traffic showed a similar pattern. The more blog entries I wrote, the more pages ended up in Google and other search engines. And since each page was on a different topic, with different keywords, the number of different keywords that people were using to find my blog was increasing. I call this broadening the keyword base. So the more entries I posted, the more traffic I would get from search engines. Inevitably, some of those visitors were bloggers, who decided to link to my blog -- thus feeding the virtuous cycle.
Reality check: while traffic growth was accelerating nicely, please don't misinterpret what I am saying. At this point I was NOT getting a huge amount of traffic. Web Dawn was still a blog about social networking, business, and blogging - fairly narrowly focused. The important thing to note is that links and traffic were growing in continually accelerating manner, in a virtuous cycle that just kept going up.
Comments
You are correct here Mark. Most website owners fail to broaden their keyword lists. In general the more pages to a website, the greater the chance of getting traffic from the search engines.
Each page should be themed for a different keyword, or keyword phrase. Getting links from other same themed sites to point to those individual "internal" pages will pass Google PR through out the site, but will increase your rankings on that particular page and its keywords.
If you have a site about "auto insurance" use a keyword tool such as http://www.inventory.overture.com to help you come up with more related keywords...like sports car insurance, female car insurance etc. etc.
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