Google Forum

Double Your Adwords Profits in 7 minutes!


$7 Secrets
People are making thousands of dollars using the techniques and scripts included with this popular report. And it costs only $7! [Read more...]

AdWords Secrets
Free 5-day course that can help you make money using Google AdWords.

Articles for 25 Cents Each
Get 400 exact keyword optimized articles, delivered to your inbox, every month. A new and inexpensive way to build keyword rich web sites that can make money, month after month.

Trade Links with 5,000+ Sites
This is not an automated link system. The Add URL Directory is a directory that lists over 5,000 "add url" pages that have forms that you can use to add your site and exchange links. The directory is divided into categories, helping you find sites in your topic area.

Backlink Analyzer
Automatically analyze the anchor text of all of your backlinks. Analyze your competitors' backlinks to see how you compare in the anchor text department.

SEO Web Site Templates
Web site templates that have been designed specifically for search engine optimization (SEO).

My sponsered child, Hama from Niger, Africa
A portion of the proceeds from this site help sponsor Hama from Niger. Learn more about Child Sponsorship.

404 pages won't trigger Google penalty


Author Message
GoogleGuy Says

PostPosted: September 6, 2003 10:01 AM 

Importance: Medium

GoogleGuy explains that using custom 404 pages will not trigger a duplicate content penalty.

GoogleGuy Says: [Link to quote]

Hi Arnett, a 404 page isn't going to trigger a duplicate content penalty--I wouldn't worry about it. If a page is well and truly gone, I would use a 404 to let spiders know about that. It's fine to show custom content on the page, but your HTTP headers should return 404 so the spider knows the page it gone.
If you just return a 404 for pages that are gone, you'll be fine. It can take a while for spiders to discover the 404, but you wouldn't get any penalties anywhere in the process.

Hope that helps,

Subscribe to this discussion: Email

Join the conversation:

Remember personal info?

Check to Subscribe to this Comment:
(email field must be filled in)

Subscribe Without Commenting