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Author Message
Fabio Salvadori

PostPosted: July 24, 2003 8:38 PM 

Importance: Medium

AdWordsAdvisor responds to a members whose ads are not appearing on every search.
AdWordsAdvisor Says: [Link to quote]
Ir8artist, I think you're on the right track.
I think the issue is quite likely to be your Daily Budget. I suspect that the budget you have chosen is less than the budget the AdWords program has suggested.

For more detail on this, and an easy method to check your daily budget in the *old* interface please see post #6 in this thread:

To check your daily budget vs. suggested daily budget in the *new* interface, go to the campaign in question, click 'Edit Campaign Settings' and look underneath where your budget appears. If you see a message that says "Try $X.XX / day" then you know your actual budget is not sufficient to show your ad every time.
(An aside: let's say your actual budget is $1.00 and the suggested budget is $4.00. You can interpret this to mean that your ad is showing 25% of the time, spaced out over the 24 hour day.)

If you see "Budget is OK", well, then, your budget is OK - and you should be seeing your ad every time.

Gosh, I just barely stopped myself from saying "Hope that helps!". That was close. ;)

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