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Editing an Approved AdWords Ad


Author Message
Fabio Salvadori

PostPosted: March 31, 2004 1:22 PM 

Importance: AWA

AWA explains what happens when an approved ad is changed.

AdWordsAdvisor Says: [Link to quote]

"...when an ad has been reviewed and is ok, I have noticed that editing (if I want to make the copy to make the ad look better) it does something interesting..... It stops showing instantly! I guess there is no alarm message for this action and it is left to the advertiser to send an email to G and ask why the ad is not showing. "

Actually this is not quite correct, rravenn. Under most circumstances when you edit an approved ad, and save those changes, the ad will go live again on Google very quickly. Then, once reviewed and approved, the ad will also be shown on partner sites as well.

The exceptions to this rule occurs when the ad/keywords are of a sensitive nature, in which case they must be reviewed/approved before showing on Google.


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