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Google to lead in ads and lose command of search?


Author Message
GoogleGuy Says

PostPosted: June 19, 2003 5:39 PM 

Importance: Medium

Another member posted a series of prolific comments about Google new AdSense program. Among other things, this member predicted that Google will become a leader in ad-serving, and lose its command of the search business. GoogleGuy responds.
GoogleGuy Says: [Link to quote]
"Wouldn't you rather have that intellectual capital, however, focused on search and keyword driven ad serving? .... I think it portends the months and years to come."

Chicago, I stated in an earlier post that technology we've developed for AdSense also can have potential uses in search; that's how we came into this area. Feel free to tease about the Orrin Hatch article if you want, but if you actually go read the piece, the ads are spot-on. All I'm saying is that I've never seen that with ads with targeting that good before, and that off-target ads are starting to annoy me now. :) But it feels like your mind was made up a while ago.

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